tag:blogger.com,1999:blog-71876766725360329.post217324700784824033..comments2023-08-05T09:25:11.136-05:00Comments on Advertising, Sports and.....Beer: The TV PredicamentUnknownnoreply@blogger.comBlogger1125tag:blogger.com,1999:blog-71876766725360329.post-42339690578501308032010-08-13T10:03:43.103-05:002010-08-13T10:03:43.103-05:00The best viewing experience? Watching a TV show to...The best viewing experience? Watching a TV show together with AIM Aptus, with a chat box alongside the video. Duh.<br /><br />On a more realistic note, the networks NEED people to think that the week to week viewing, the shared experience of tweeting the show or having LOST parties, is better than DVRing it all to watch right before the season finale. So it will be interesting to see what other chat rooms, hashtags, Facebook discussions, smoke signals, etc they come up with to encourage people to tune in at the scheduled time. Or...adapt their ad model to time-shifted/DVD viewing.<br /><br />I wonder when we're going to come full circle and have brands actually producing/creating shows, like the good old P&G soap opera days.Libby Issendorfhttps://www.blogger.com/profile/01687633986260504058noreply@blogger.com